What Happened at the FALLCON Trade Show & Conference?

By WWW Member Doris Baker

Thanks to all WWW members who participated in the Mountains and Plains Independent Booksellers Association trade show in October.

As you’ll recall, all WWWers were given the opportunity to have their books displayed at the conference of booksellers from throughout the West. Our table displayed 36 books and attracted lots of attention. Attendees stopped to examine the books and ask about Women Writing the West. They were impressed with the books and the new 2019 catalogs and WILLA postcards. All books were displayed face out with sell sheets or bookmarks close by for the taking. Many books were handled and examined, and if a bookseller requested a sample copy of any book on display, he or she was given a copy and a sell sheet. Volunteers at the table kept a list of who received sample books and authors were notified by email that a store was interested. Four hundred plus attended the conference. Approximately half of the attendees were associated with a retail bookstore. Definitely our crowd!

If you participated this year, I hope something good came from the exposure. If not, keep in mind that WWW will likely be back in Denver for FallCon 2020.

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